About Us

Expert guidance from seasoned industry leaders in AI transformation and training

Chris Hornby

Co-founder & Chief Executive

Chris leads our advisory services, helping organizations navigate the complexities of AI transformation. With 25 years of software experience, he specializes in embedding AI into real-world workflows to deliver measurable business outcomes.

Philippa Cameron

Co-founder & Chief Education Officer

Philippa, an educator with 20 years' experience in training and course development, leads our training division. She designs practical, hands-on AI training that empowers staff to apply AI directly to their daily work, building sustainable capability from the ground up.

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